Constant Dialogue with Stakeholders

The materiality assessment process is not an academic exercise, but rather a genuinely valuable participation opportunity. It is considered as a tool to engage people across the Company and external stakeholders alike, reinforcing the link between sustainability and core business operations. This is only one example of how CNH Industrial promotes ongoing communication and active engagement with its stakeholders, as the Company continually and proactively interacts with stakeholders worldwide, through dedicated functions, promoting ongoing dialogue and remaining responsive to their needs. CNH Industrial believes that such exchanges are mutual opportunities for growth and improvement, and that cooperation and trust are built on receptiveness and engagement.

Stakeholders present a wide range of differing interests, so establishing and maintaining stable and lasting relationships is crucial for creating shared value over the long term. Understanding specific requirements and priorities enables CNH Industrial to deal with issues before they become critical, and to fine-tune its responses according to the interests of its stakeholders. The first step toward building effective engagement involves precisely and promptly identifying stakeholders and establishing the most effective communication channels, while continually monitoring expectations, needs, and opinions.

CNH Industrial identified and selected key stakeholders through an internal assessment performed by the Corporate functions managing stakeholder relations on a daily basis. Stakeholders were assessed in terms of importance for the Company and the significance of their respective activities. The table indicates: the functions responsible for ongoing dialogue with the various stakeholders, the engagement tools used, and the main stakeholder expectations. Corporate functions respond to stakeholder expectations through defined channels, translating needs and areas for improvement into Sustainability Plan targets (see also page 27).


StakeholdersCorporate functions (a)Tools and interaction channelsKey topics and concerns
Public institutions: government, local authorities,
public agencies, regulatory bodies, international institutions,
trade associations and
non-governmental  organizations
Institutional Relations
  • periodic ad hoc meetings on Corporate objectives and decisions
  • participation in working groups, development of joint projects and alliances
  • ad hoc engagement
  • collaboration on R&D projects
  • initiatives to promote environmental issues
  • responsiveness and proactiveness towards projects presented
  • collaboration and access to information
  • satisfaction of tender requirements for R&D projects
  • technical support on specific industry-related issues
Environment Environment,  Health and Safety
  • dialogue with institutions and environmental associations
  • inclusion of environmental aspects in business strategies (e.g., combating climate change)
  • strengthening of environmental management through: dedicated organizational structure, environmental performance monitoring systems, management objectives and action plans
Professional organizations and associations
Employees’ families
Human Resources Environment,  Health and Safety
  • daily dialogue
  • Intranet portal
  • people satisfaction surveys
  • meetings to communicate expected and actual performance levels and professional development path
  • online compliance helpline
  • meetings to share and align with Corporate objectives and decisions
  • participation initiatives (Children’s Christmas, Family Day, etc.)
  • internal publications
  • well-defined procedure and protection in periods of market uncertainty
  • clear objectives and reward system
  • information on strategies and results
  • training and professional development
  • stimulating and safe work environment
  • indirect participation in the decision-making process
  • development of sense of belonging
  • access to information
  • indirect participation in Corporate life
  • targeted initiatives (nursery school, academic scholarships, supplemental health programs)
Trade unions and employee representatives Industrial Relations
  • institutional meetings and other talks pursuant to legal or contractual provisions at plant, legal entity, regional or national levels
  • trilateral meetings (company, trade unions and government bodies) on matters of particular importance
  • ad hoc meetings at plant, legal entity, regional or national level
  • social dialogue in line with the applicable legal or contractual provisions under which, from time to time and dependent on the country, the matters at issue and the level of dialogue, trade unions or employee representatives have the right to information, consultation and/or negotiation. As part of a participatory system of industrial relations, joint committees have been established in various countries to focus on specific topics  of interest
Dealer and service network Sales Training
  • daily contacts and periodic meetings with the network
  • two-way communication through web dealer portal and dedicated phone lines
  • individuals responsible for monitoring the network and ensuring fulfillment of contractual standards
  • dealer development programs
  • programs to support dealers, including training, definition of standards, financing and promotional campaigns
  • online compliance helpline
  • complete and rapidly accessible product information
  • business profitability
  • development of sense of belonging
  • quality and availability of products/parts/services
  • competitive prices
  • expansion of product lines
  • expansion of services offered to customers, including financial services
  • support services for dealers and rapid response to breakdowns
Customers Marketing Customer Care
Product Development
  • market research
  • focus groups
  • customer satisfaction surveys
  • above-the-line and below-the-line communication channels
  • two-way communication through: web, direct mailing, dealerships, toll-free numbers, etc.
  • events (product launches, etc.) and participation in exhibitions, trade fairs and conventions
  • Customer Driven Product Development (CPD)
  • online compliance helpline
  • quality, reliability and safety of products
  • competitive prices and availability of credit
  • speed and efficiency of assistance
  • professionalism and courteousness in direct contacts and through dealers
  • increase in products and services offered to customers (including financial services)
Suppliers and commercial partners Purchasing
  • daily relationship through buyers
  • supplier web portal
  • WCM Suppliers
  • Supplier Advisory Council (SAC)
  • conventions
  • Technology Days
  • Su.Per
  • online compliance helpline
  • dedicated email addresses
  • continuity of supply
  • fulfillment of contractual conditions
  • partnerships
Local communities:
religious, cultural, socio-political, health systems, schools and universities, non-governmental organizations, non-profit organizations
Regional dedicated functions
  • meetings with representatives of associations, organizations or local communities
  • actions or projects, managed directly or in partnership
  • cultural exchange programs
  • online compliance helpline
  • responsiveness to project proposals and individual requests for assistance
  • contributions and support for initiatives over medium-to-long term
  • access to information
Scientific and technological research and universities Innovation
  • open-source tools
  • periodical meetings
  • satisfaction of tender requirements for R&D projects
  • collaborative R&D projects
Financial community:
traditional and socially responsible investors (SRI)
Investor Relations Corporate Affairs Sustainability Unit
  • Annual General Meeting
  • price-sensitive disclosures and information
  • quarterly conference calls
  • seminars, industry conferences, roadshows and meetings
  • daily dialogue (meetings, telephone, email)
  • Investor Relations section of the Company website
  • Annual Report
  • Sustainability Report
  • expand and reinforce knowledge of the Company and its businesses
  • value creation (return on investment, sustainability of the business)
  • transparent and responsible management
Journalists, media and opinion leaders Communications
  • daily dialogue
  • presentations and press conferences
  • meetings
  • brand and Company websites
  • availability, timeliness and accuracy

(a) The names provided in the index for Corporate functions have, in some cases, been altered to make them more self-explanatory and, therefore, do not necessarily coincide with the official name given to the corresponding activity or area of responsibility.

G4-24; G4-25; G4-26; G4-27